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JUDGING A DVD SET BY ITS BOX

   

For Hicksflicks.com, Aug. 30, 2013

One of the more interesting merchandising tools for DVDs is box sets in unique packaging. Of course, many box sets are just big boxes, some with a shape or opening latch or disc container that is a bit different, but not all that strange.

Others, however — quite a few actually — are genuinely quirky.

Quite a few complete-series sets of television programs have boxes designed to be relevant to the show's theme: The red heart-shaped box for "I Love Lucy," the shag-carpet box for "The Brady Bunch," the delivery truck for "King of Queens," the helmet for "Battlestar Galactica," the make-up case for "Gilmore Girls," etc.

Lots of lunch-box DVD sets are out there for children's shows, ranging from the "Care Bears" to "Bob the Builder," and also for nostalgia buffs, from "Annie Oakley" to the Three Stooges to "Saved By the Bell."

But there are also plenty for single movies or franchises that are imaginatively sealed.

I have a "Forbidden Planet" tin box on my shelf, which includes a miniature Robby the Robot (a birthday gift from one of my kids some years back). And I've seen "Animal House" in a box shaped like the film's frat house. And very common these days are those photo-filled books built into the Blu-ray box.

The latest offbeat packaging to come to my attention is the Blu-ray "Mad Max" trilogy in a gasoline can.

I assume it's shipped without the gas.